#Winning with Influencer Marketing
We have seen influencer marketing go from being a ‘nice to have’ to being an integral part of the marketing mix, over the last few years
"We’re not going to get a chance to get people to remember much about us"
I have to admit that the below isn’t my theory. Instead it’s based on a compelling article I read by J Walker Smith, the executive chairman of Kantar Futures.
MBA is Tweeting
Take a look at MBA's latest blog post '#Winning with Influencer Marketing':
about 5 hours ago