MEDIACOM POLAND celebrates success at the Polish EFFIE AWARDS
THE EFFIE AWARDS CELEBRATE THE GREATEST ACHIEVEMENTS IN THE FIELDS OF ADVERTISING AND MARKETING COMMUNICATIONS
Organised in 1968 by the New York Marketing Association, the Effie Award is a global competition that assesses the effectiveness of campaigns as opposed to creativity.
This year, we are delighted that MediaCom Beyond Advertising Poland made up 75% of all the nominations in the Polish Branded Content category.
MBA Poland went on to be awarded three Silvers at the ceremony – the highest number of awards in the content category.
Among the awarded campaigns were:
- #Fantaselfie Online Contest for Youngsters – TCCC (Brand experience category)
- ‘Adopt Me’ TV Programme about adopting dogs – Bayer (Branded content category)
- #DajCalusa Online Challenge with biggest Teenage Influencers and Customised bottles – TCCC (Branded content category)
Follow @weareMBA on Twitter for more news and information on the work we do